Frequently Asked Questions

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Fiberlock and Benefect have long been used together in restoration projects, but they have historically been marketed and sold as separate brands.

Fiberlock and Benefect are proven entities in our industry, but the lines had very different branding with nothing much to tie them together as part of a complete system. By positioning these legendary names under a consistent identity, customers can more easily understand that Fiberlock and benefect are part of a system designed to work together.

Nope! Both brands remain important and recognizable within the industry. FB Solutions simply serves as the umbrella brand that connects them.

Customers will still see:

• Fiberlock products
• Benefect products
• Both brands presented together under FB Solutions

This approach preserves brand familiarity while making the relationship between the two clearer. 

Restoration professionals often need multiple products to complete a job, from cleaning to disinfection to coating.

FB Solutions brings those products together into a clear system approach, often described as:

Clean → Kill → Coat

This system makes it easier for contractors to:

• Identify the right products for each stage of a project
• Source everything from one integrated lineup
• Complete restoration jobs more efficiently

 The new structure helps professionals by:

• Simplifying product selection
• Providing a complete restoration system
• Reducing the need to source products from multiple brands
• Making the restoration workflow clearer

FB Solutions helps contractors work faster and more efficiently by offering everything needed for restoration projects in one place.

No. The formulas, performance, and trusted products remain the same.

What customers will notice are improvements such as:

• Updated packaging
• Stronger visual branding
• Clearer labeling for easier reading at point of sale.

Keeping the brands separate created several challenges, including:

• Products often being shelved separately in stores
• Missed opportunities to show how they work together
• Competitors presenting more cohesive system offerings.

FB Solutions addresses these issues by presenting Fiberlock and Benefect as part of one complete restoration solution.

No major changes are expected for customers. Customers will still purchase Fiberlock and Benefect products, but they will now see them together under the FB Solutions umbrella.

Over time, customers will also see:

• Unified merchandising
• A shared website experience
• Integrated product information and resources

The transition will roll out gradually over the next several months.

Customers may begin seeing:

• Updated branding at trade shows
• New marketing materials
• Updated packaging as products transition through approvals and production

Because some products require regulatory approvals before label changes can occur, the rollout will happen in phases rather than all at once.